LaneTerralever is proud to announce its recognition at the 2018 AZIMA Tim Awards. Top marketers in the Phoenix area were in attendance Thursday, April 4, at FOUND:RE in Phoenix.
The Tim Awards honor and recognize digital marketing professionals and their successful digital marketing campaigns and innovation.
This year, the LaneTerralever team took home four Tim Awards in the following categories:
- Display Ad: Salt River Project - “Tinder Your Solar Installer” Rich Media Interstitial
- Business Website: Shamrock Foods - Shamrock Foodservice Website
- Integrated Consumer Campaign: Arizona Center for Nature Conservation/Phoenix Zoo - Dinosaurs in the Desert
- Integrated Consumer Campaign: St. Vincent de Paul - 2017 Charitable Tax Credit Campaign
Here is a little more about the winning work:
Salt River Project
The “Tinder Your Solar Installer” was created to help share SRP’s list of preferred solar installers with customers within their territory. SRP asked LT to provide a creative solution that was fun, engaging, and above all, effective at driving traffic to the online list of installers on an SRP-specific landing page.
Shamrock Foods
Shamrock Foods Company worked with LT on redesigning and rebuilding their Shamrock Foodservice Website. The new website launched in August 2017 and is already seeing more impressive results than the previous year. Shamrock also launched their resource center called Kitchentelligence, which is a go-to resource for food trends, menu ideas, business tips, cost calculators and more.
Arizona Center for Nature Conservation/Phoenix Zoo
Dinosaurs in the Desert is a limited time (October 6, 2018 - April 30, 2018), self-guided tour at the Phoenix Zoo that features 23 animatronic dinosaurs, a fossil dig, photo-ops/selfie, dinosaur artifacts and paleontologist talks. To promote the Dinosaurs in the Desert exhibit at the Phoenix Zoo, LT came up with an insight: "Animals are loud. Dinosaurs are exponentially louder." So, in each execution we paired an animal and the noise they make with a dinosaur and the noise we think they made.
The Society of St. Vincent de Paul
LaneTerralever helped The Society of St. Vincent de Paul (SVdP) come up with a Traditional and Paid Media and Marketing Strategy for their 2017 Charitable Tax Credit Campaign, where people can donate money and get up to $800 back in tax credit for couples and up to $400 back for singles. All of the money raised goes towards helping SVdP provide hot meals for hungry families, food boxes for those in a difficult time, ministry to the homeless, and medical care and a helping hand to the working poor.
LaneTerralever is honored to have been recognized for these prestigious awards and looks forward to helping new businesses achieve similar results through its unified and strategic approach.
Thank you to FOUND:RE for hosting and for AZIMA for putting on such a memorable night.
